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Intellectual and Industrial Property

Creativity and expertise for high-profile national and international litigation

“Highly regarded IP practice with expertise spanning patents, trade marks, advertising, copyright law and unfair competition”
(Chambers Global 2020)

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The in-depth knowledge of the issues related to the defense of trademarks and patents is the basis of our intuition and ability to defend and protect the most valuable asset of our clients: their inventiveness.

A dynamic, cohesive, highly competent team, internationally recognized for the originality of its solutions: this is our Industrial and Intellectual Property department.

The most significant international publications and the main sector directories place us among the most important Italian firms in this area of activity.

The ability to understand the complexity of patents and translate them in a simple and immediate way is the best guarantee we can offer our clients to resolve disputes quickly and limit economic damages.

Our attention to detail and analytical skills allows us to identify different points of view and propose innovative theses.

Our reputation allows us to deal with cases of primary importance, including highly complex and articulated ones where the ability to interpret the rule is the distinctive and winning element. Our cases often have international relevance and are handled in collaboration with leading foreign firms.

The primary specialization of our IP team is high-level patent litigation with a transnational dimension. Our success in a number of cases, which have now become important case law precedents, has helped to enhance our reputation, which is considered excellent by observers and clients.

Our offer is mainly addressed to leading companies in the mechanical, chemical and pharmaceutical, fashion and design, food & beverage, electronics and information and communication technology sectors, offering assistance and advice for the protection of the intangible assets of companies.

Given the increasingly global aspect of Industrial Property issues, we have started a collaboration with Alice Pézard , a Paris-based lawyer, specialising in Intellectual Property and Competition Law.

Intellectual and Industrial Property Sections

Our offer is mainly addressed to leading companies in the mechanical, chemical and pharmaceutical, fashion and design, food & beverage, electronics and information and communication technology sectors, offering assistance and advice for the protection of the intangible assets of companies.

TWe protect patent rights:

  • before all Italian and foreign Courts thanks to our international network;
  • in all product sectors, obtaining economically significant results for our clients, in terms of market shares and royalties obtained.

We also deal with the extrajudicial aspects in relation to:

  • evaluation of patent validity requirements;
  • analysis of counterfeiting;
  • economic evaluation of company assets;
  • drafting of technology transfer and licensing agreements;
  • due diligence in relation to patent portfolios in the context of acquisition and merger transactions.
We assist our clients in litigating infringement, nullity and negative declarations of infringement cases.

We assist our clients both in and out of court. From the drafting of licensing and/or distribution agreements to infringement suits.

Over the years, Franzosi Dal Negro Setti's team has specialized in more innovative issues such as selective distribution or online counterfeiting, acquiring a vast expertise and reputation.

The experience acquired through our legal activity in China in the field of trademarks, with particular regard to cases followed in and out of court, has allowed our clients to acquire significant competitive advantages in the Chinese market.

We offer assistance in disputes relating to the violation of the rules of competition and the principles of professional correctness:
  • slavish imitation;
  • misleading activities;
  • disparagement;
  • appropriation of employees;
  • boycott, anti-dumping, parasitic competition;
  • protection of Italian sounding in food law.
We constantly assist Italian and foreign designers operating in different sectors, such as fashion and luxury furniture, advising on a wide range of contracts protecting design in all its aspects. We have won famous cases and directly contributed to the development of this area of law.
We provide judicial and extrajudicial assistance in the protection of intellectual property, with particular reference to literary, musical, photographic, design and applied art works. We deal with contracts in particular in the publishing and software sectors.

The professionals of the IP team also provide assistance to companies on the protection of know-how and trade secrets. In particular, as far as litigation is concerned, we deal with disputes relating to imitation of technical drawings, misappropriation and/or misappropriation of confidential and secret information relating to the company's assets, unlawful exploitation by former employees of knowledge acquired during their previous employment.

The professionals of the IP team also provide assistance to companies on the protection of know-how and trade secrets. In particular, as far as litigation is concerned, we deal with disputes relating to imitation of technical drawings, misappropriation and/or misappropriation of confidential and secret information relating to the company's assets, unlawful exploitation by former employees of knowledge acquired during their previous employment.

We carry out extrajudicial and judicial consultancy in the following areas:
  • privacy, personal data protection and cyber-security;
  • security of information systems;
  • outsourcing of IT services and cloud computing;
  • licensing contracts and software development (SaaS, PaaS, etc.);
  • liability of internet service providers;
  • e-commerce and unfair commercial practices;
  • patents;
  • liability of Web 2.0 service providers;
  • liability of internet content providers and mobile terminals.
We assist start-ups in identifying and dealing with Venture Capitalists, providing the consequent contractual assistance.
We assist clients in disputes before the Advertising Self-Discipline Authority and provide consultancy with reference to advertising communication relating to products intended for large-scale distribution, protection of slogans, commercials and product placement.
We offer assistance in the following areas:
  • enhancement and protection of Made in Italy;
  • labelling and traceability of food products;
  • geographical indications and designations of origin.
We provide extrajudicial and judicial consultancy in the following areas:
  • launch of television channels on different platforms and on-demand services;
  • production of audiovisual programs;
  • format and exploitation of rights on television programs;
  • interactive entertainment (interactivity on TV platforms, apps, web);
  • legal profiles inherent to online audience surveyors;
  • authorizations for providers of audiovisual media services;
  • video-games;
  • advertising and commercial communication (product placement, branded content);
  • protection of copyright on electronic communication networks;
  • media regulation (European works, advertising ceilings, protection of minors).

Sectors in which we operate:

The professionals

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